From Stack Overflow:
Suppose you’ve visited sites S0 … S50. All except S0 are 48% female; S0 is 100% male.
I’m guessing your gender, and I want to have a value close to 100%, not just the 49% that a straight average would give.
Also, consider that most demographics (i.e. everything other than gender) does not have the average at 50%. For example, the average probability of having kids 0-17 is ~37%.
The more a given site’s demographics are different from this average (e.g. maybe it’s a site for parents, or for child-free people), the more it should count in my guess of your …
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