Not every company or application needs an elastic database. Some applications can get by just fine on a single database server, rendering database elasticity moot from their perspective. To make this determination, simply ask yourself:
The primary reasons people are moving to the public cloud are: (1) replace capital expenses with operating expenses (pay as you go); (2) use shared resources for processes like back-up, maintenance, networking (shared expenses); (3) use shared infrastructure that enables you to pay only for those resources you actually use, instead of consuming your maximum load resources at all times (pay-per-use). The first thing you’ll notice is that all 3 cloud benefits have their basis in finances or the cloud business model.