In the thirty-second minute of a YouTube video featuring Oracle CEO Larry Ellison you can hear him say clearly "we compete against Microsoft SQL Server ... we never compete against MySQL".
The important thing is that he says "Microsoft SEQUEL Server" the way Microsoft people say it, but he says "My-ESS-CUE-ELL" the way the MySQL Reference Manual says is "official" pronunciation (for English). That is, for product names Mr Ellison respects the way the product makers say it. That settles that, but what about the word SQL in general?
Although SEQUEL was the earlier name, there are no English words where the letter Q alone is pronounced KW. So this can't be …
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